From the 90s to Now: Why Y2K Makeup Is the Hottest Trend in Beauty—and How to Nail It!

Wed, 06 May 2026 07:11:55 +0000

From the 90s to Now: Why Y2K Makeup Is the Hottest Trend in Beauty—and How to Nail It In recent years, beauty trends have cycled back with surprising intensity—and none have sparked as much excitement as Y2K makeup. Born in the late 1990s and early 2000s, this bold, glammed-up aesthetic has reemerged with a modern twist, captivating Gen Z and millennials alike. If you're curious why Y2K makeup is the hottest trend in beauty—and how you can rock it today—this article dives deep into its history, key elements, and step-by-step tips to nail the look. --- ### Why Y2K Makeup Is Taking Over the Beauty Scene